If you’re a little tapped out in the money department but still looking to make a meaningful impact for your local small business owners, here are some free things you can do to lend a helping hand this holiday season.
Business Boost Bingo Board
Leave a review. 97% of consumers use reviews to search for local services. Specifically, 60% of consumers read reviews for restaurants and cafes, 40% for B&B’s, and 33% for medical services. Reviews not only have the power to influence consumer decisions but can strengthen a company’s credibility. Leaving a review on Google, Facebook or Yelp can help future customers see what your experience was like using that company (bonus points if you use a picture if your review!).
Like, comment, share and tag a friend in a post on Facebook. Each time a Facebook user shares or likes content from a small business, that content gets exposed to all that user’s friends. Liking, commenting, and tagging a friend will help that business reach more people with their posts.
Take and post a picture. Not only do business owners love to see how their products and services are being consumed, but so do other customers and potential customers. Share your photo on Instagram, Pinterest or Facebook and tag the business in your photo.
Subscribe to their email newsletter. On average, only about 10% of a business’s Facebook fans will see their posts. If you really want to stay up to date with what your favorite brands are doing, subscribe to their email list! You’ll typically be able to choose how often you receive the emails and what topics you’d like to learn more about, so head on over to their website to sign up for those email updates now!
Say thanks! Life is hard for everyone right now. If you’d just like to send a little digital cheer, head over to the website of your favorite brand and fill out their contact form with a word of encouragement or gratitude. You never know whose day you’ll brighten or how far your message will reach.