If you're tired of trying to DIY your digital marketing efforts, we can help. Digital marketing (SEO, Social Media and Email Marketing) work best when performed consistently. Consistency takes time, planning and expertise... all things we know are at a premium as a business owner. If you're tired of inconsistent results, underperforming campaigns and half-baked marketing ideas, let's connect.
After all, your business is your baby. You've fed it and nurtured it and gotten it to the point where it is now. But as your time gets consumed helping existing clients, it can be harder and harder to create that post for Facebook and send out that email marketing piece. Then before you know it, the specials listed on your website are a year old, your social feeds are stale and your email marketing list is collecting dust. And it stays that way... until your pipeline starts to run out of new leads. Then you attempt to crank all the systems back up and start generating again, but the lack of consistency has made the Facebook algorithm even less likely to show your posts to your followers and your email list has 30% fewer active leads than it used to (the DMA found that email addresses change at a rate of 31% per year).
Sound familiar? It's stressful and it sucks and we can help.
Automating and outsourcing your marketing means you have more time to do the things you love to do (which is why you started your own business in the first place, right?). We provide a fresh perspective and digital expertise to make sure that:
We do all of this in your company's voice, tone and tenor to ensure brand consistency across all interactions.
And it works. You will get more leads.
The reason we have such a deep understanding of the pain that small business owners feel when it comes to growing their business is that we were there too.
We sporadically sent email marketing messages and they sporadically brought in potential business.
We posted occasionally on Facebook and Instagram and were consistently disappointed in the number of people reached (and we were related to most of the people it did reach).
We ran Google Ads and saw no ROI and were consistently annoyed at Google's insistence that the campaign would work if we would just double or triple our budget.
We knew if we invested time and resources to our own digital marketing, we would see results, but we were already over-invested and time resources were at a premium.
In 2020, we decided to make a concerted effort to eat our own dog food... so to speak... and the results were almost immediate. The charts on this page are taken directly from our analytics.
Obviously, it is up to us to turn these new conversations and new site visitors into paying customers. We need relevant and engaging content that provides proof that we can implement these solutions. Just like you would need to have a website that provides an opportunity to purchase or a way for someone to engage with you off social media and beyond the inbox.
We did all this so we could confidently tell you that digital marketing works and we can do it for you too.
Consistent digital marketing has...
Increased website sessions and duration on site.
Increased the reach of our social media posts on Facebook
Increased the times others interact (comment, like, share) with our posts on Facebook
You don't know what you don't know. Let us take a quick look under the hood to see what improvements could be made on your site. Request one or both of the audits below for more information.
We will review all the social accounts related to your business and provide insights about the latest industry-standard best practices. Where are you on track, and where could you improve? Many small businesses could have truly great social media presence with just a few adjustments, but sometimes struggle to know where to start. This free audit will provide you with that clarity.
We will generate a report which grades your website based on the strength of various SEO factors such as On Page Optimization, Off Page Links, Social and more. The overall Grade is on a A+ to F- scale, with most major, industry leading websites in the A range. Improving your grade will make your website perform better for users and rank better in search engines.
We would love to talk to you about your business. We are here to help you reach your goals. Please send us a message, schedule a meeting, or give us a call.
